Overview
Ran a full B2B lead generation engine for Alibaba.com across Meta and LinkedIn, targeting decision-makers in Bangladesh and the UAE. The mandate: scale qualified leads aggressively without losing lead quality at the bottom of the funnel.
Results
- 16,529+ qualified B2B leads in a single quarter
- 1,310% quarter-over-quarter lead growth
- Coverage across Bangladesh and UAE markets
- Sustained lead quality verified by sales handoff
What I Did
- Built audience segments around B2B job titles, industries, and intent signals
- Iterated on lead form and creative copy to lift CVR
- Set up conversion tracking and CAPI for clean attribution
- Optimized bids and budgets weekly based on lead-quality feedback loops
- Used Claude Code and OpenClaw bots to localize ad copy across BD and UAE markets, generate qualifying lead-form question variants, and pre-score incoming leads — keeping the sales team fed without ballooning ops time
Tools
Meta Ads · LinkedIn Ads · GTM · Facebook CAPI · GA4 · Looker Studio · Claude Code · ChatGPT · OpenClaw Bot